B30 1BD is an accessible, working-class neighbourhood on Longfellow Road, 1.0km from Norton, King's in Birmingham. Administratively it sits within Bournville & Cotteridge ward and the Birmingham, Selly Oak constituency.
For families considering a move, B30 1BD represents a striving suburban area — non-UK born households working to get ahead. Outside of residential hours, ethnically mixed self-employed with no fixed place of work in construction, transport, and storage. At 39 years average, expect a well-rounded neighbourhood — a blend of established families, working professionals, and longer-term owner-occupiers. 62% of properties are owner-occupied — a strong indicator of neighbourhood stability and long-term community investment.
Safety: Crime rates are low here at 31 incidents per 1,000 residents — well below average and reassuring for families. The Index of Multiple Deprivation places this area in the most deprived 20% nationally — this often means more affordable prices and active local authority investment, but also fewer amenities and higher benefit dependency.
Census 2021 statistics for B30 1BD are sourced from Output Area E00045453 (shared with 9 postcodes in this micro-neighbourhood). Property prices come from HM Land Registry.
LONGFELLOW ROAD, B30 1BD House Prices & Local Information
Comprehensive demographic deep-dive and infrastructure audit for LONGFELLOW ROAD, B30 1BD.
311
39
£ 44,300 /yr
48%
Neighbourhood Index
infoHow calculated?Score 1–10 — how this postcode ranks nationally (10 = top 10%)
Index Insight: Employment metrics are below the national average, which typically reflects either economic deprivation or a highly retired population.
Area Character
Owner-occupied, family-oriented, and settled. B30 1BD's 62% ownership and 39-year average age put it squarely in the established family zone. Low crime and a maturing demographic make this one of the more stable postcodes in the district.
mapGeographic Location
Demographic Deep-Dive
The Census 2021 data below shows the full population breakdown for B30 1BD. The average age is 38.6. Figures are sourced from the Office for National Statistics and cover ethnicity, age, religion, education, occupation, housing tenure, and more.
Ethnicity Profile
Economic Activity
Age Profile: A mature, mid-life demographic. The population consists largely of established adults in their late thirties and forties.
gavel Crime Overview 12 Months (up to 2026-02)
B30 1BD has low crime rates — 31 incidents per 1,000 residents. The most reported categories are violence and sexual offences and criminal damage and arson. Commercial streets and transport hubs naturally generate more incidents than quiet residential roads.
school Local Schools
St Thomas Aquinas Catholic School
King's Norton Boys' School
Wychall Primary School
Kings Norton Nursery School
St Laurence Church Infant School
St Laurence Church Junior School
Fairway Primary Academy
St Joseph's Catholic Primary School
storefront Nearby Amenities
Retailers - Other
5 nearby- EPK Express0.5 km
- News & Confectionary Store0.5 km
- The Local0.5 km
- Heath Road Post Office0.6 km
- Vardon Supermarket Ltd0.9 km
Hotel, B&B, Guest House
3 nearby- Birmingham Supported Living 2010 Ltd0.7 km
- Bournville House Ltd0.3 km
- Middleton Hall Hotel0.7 km
Restaurant, Cafe
1 nearby- A2A Café0.5 km
Pub, NightClub
1 nearby- The Kings Oak0.9 km
Takeaway Shop
4 nearby- Wychall Fish Bar0.5 km
- Fortune House0.9 km
- Planet Spice0.5 km
- Sunshine Groceries0.5 km
train Transport Links
Train Stations
- Kings Norton0.9 km
- Northfield1.3 km
- Bournville2.1 km
Generated by PostcodeInfo.uk
Postcode Profile: B301BD · Data under Open Government Licence