NW10 0DE is an accessible, working-class neighbourhood on Press Road, 0.4km from Craven Park in Brent. Administratively it sits within Welsh Harp ward and the Brent Central constituency.
An affordable area with active regeneration, NW10 0DE is a mixed area of service workers, students and families in semi-detached housing. By day, the area transitions to a self-employed tradespeople in multicultural metro suburbs character: ethnically mixed self-employed with no fixed place of work in construction, transport, and storage. An average age of 43 puts this squarely in mixed-family territory — professional couples, school-age children households, and established residents all sharing the streets. 90% of homes are socially rented, reflecting the area's public housing provision and council presence. The area has a notably diverse population — 100% of residents identify as non-white, reflecting the multicultural character of this part of Brent. Full-time employment stands at 22% — below average for the region, consistent with the area's higher deprivation indicators.
Safety: Crime is moderate at 75 incidents per 1,000 residents — broadly typical for this type of urban area. Property: Average house prices are around £370k. The Index of Multiple Deprivation places this area in the most deprived 20% nationally — this often means more affordable prices and active local authority investment, but also fewer amenities and higher benefit dependency.
Census 2021 statistics for NW10 0DE are sourced from Output Area E00003020 (shared with 7 postcodes in this micro-neighbourhood). Property prices come from HM Land Registry.
PRESS ROAD, NW10 0DE House Prices & Local Information
Comprehensive demographic deep-dive and infrastructure audit for PRESS ROAD, NW10 0DE.
273
43
£ 46,200 /yr
38%
Neighbourhood Index
infoHow calculated?Score 1–10 — how this postcode ranks nationally (10 = top 10%)
Index Insight: NW10 0DE falls into the lower 30% nationally for affluence, pointing to a more accessible but economically challenged demographic. Employment metrics are below the national average, which typically reflects either economic deprivation or a highly retired population.
Area Character
With 90% social renting, NW10 0DE is shaped by council and housing association investment — strong rental availability at below-market rates. The 43-year average age reflects a younger, more transient social housing population.
mapGeographic Location
Demographic Deep-Dive
The Census 2021 data below shows the full population breakdown for NW10 0DE. The average age is 43.1. Figures are sourced from the Office for National Statistics and cover ethnicity, age, religion, education, occupation, housing tenure, and more.
Ethnicity Profile
Economic Activity
Age & Housing: A mid-life demographic with high rental density. The population consists largely of working adults in their thirties and forties renting their homes.
home Property Prices by Type
Flat
£ 312,500
4 sales · Mean £ 317,000
gavel Crime Overview 12 Months (up to 2026-02)
Crime around NW10 0DE is moderate at 75 per 1,000 residents. The most reported categories are anti-social behaviour and violence and sexual offences. Commercial streets and transport hubs naturally generate more incidents than quiet residential roads.
school Local Schools
Wykeham Primary School
St Margaret Clitherow RC Primary School
Braintcroft E-ACT Primary Academy
Chalkhill Primary School
Woodfield School
E-ACT Crest Academy
Northview Junior and Infant School
Phoenix Arch School
storefront Nearby Amenities
Retailers - Other
13 nearby- Gudkas Chemist0.5 km
- Frank Wreford0.7 km
- La Mihai Macelaru (Bacovia Ltd)0.5 km
- Ocean Fresh Fisheries0.5 km
- Krishna News0.4 km
- + 8 more
Supermarkets
16 nearby- Alsultan (Bondokgt Market)0.6 km
- Booty Food & Wine0.5 km
- Neasden Parade Fruit and Vegetable0.7 km
- MC's Convenience Store0.9 km
- Way 2 Save0.4 km
- + 11 more
Restaurant, Cafe
13 nearby- Bacovia Supermarket & Cafe0.5 km
- Neasden LT Depot0.5 km
- Ferreros Desserts Limited0.6 km
- Venue 2950.4 km
- Z We Ton0.4 km
- + 8 more
Takeaway Shop
18 nearby- Nadia Kebab House0.7 km
- Neasden Fish Bar0.5 km
- Shami Restaurant0.5 km
- Subway0.7 km
- Chicken Valley & Just Gourmet0.5 km
- + 13 more
Hotel, B&B, Guest House
1 nearby- Adelphi Hotel0.8 km
Pub, NightClub
3 nearby- The Field0.6 km
- Greenes0.2 km
- Katie's0.5 km
train Transport Links
Train Stations
- Wembley Stadium2.2 km
- Hendon2.3 km
- Stonebridge Park2.5 km
Generated by PostcodeInfo.uk
Postcode Profile: NW100DE · Data under Open Government Licence