Postcode Analysis Isle of Wight, South East

WARD ROAD, PO39 0BD House Prices & Local Information

Comprehensive demographic deep-dive and infrastructure audit for WARD ROAD, PO39 0BD.

analytics Demographics: Census 2021 local_police Crime: police.uk · 2026-02 (1–2 month lag)home Prices: Land Registry
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groups
Population

326

cake
Avg Age

51

payments
Avg Income

£ 34,800 /yr

work
Employed

40%

Neighbourhood Index

infoHow calculated?

Score 1–10 — how this postcode ranks nationally (10 = top 10%)

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Index Insight: PO39 0BD falls into the lower 30% nationally for affluence, pointing to a more accessible but economically challenged demographic.

shieldSafety
7/10
family_restroomFamily
2/10
favoriteHealth
2/10
workEmployment
4/10
diversity_3Diversity
7/10
paymentsAffluence
3/10
directions_transitTransit
4/10
homeHome Ownership
4/10
trending_upInvestment
1/10
psychology

Area Character

PO39 0BD is an established family neighbourhood — 53% owner-occupation and an average age of 51 give this postcode the stable, settled character of a community where households put down roots. Low crime and a maturing demographic make this one of the more stable postcodes in the district. Property prices are trending down 3.5% year-on-year.

home £245,000 median price shield Safety 7/10
verifiedPublished by PostcodeInfo.uk · · Sources: ONS Census 2021, police.uk, Land Registry

PO39 0BD is a quiet, settled residential neighbourhood on Ward Road, 0.3km from Totland in Freshwater and Totland. Administratively it sits within Totland & Colwell ward and the Isle of Wight constituency.

This is a well-established rental postcode — a popular retirement area with older residents and low crime. Work and footfall patterns mark this as a traditional countryside zone — mainly white older workforce, self-employed in agriculture, forestry and fishing, with some construction. Residents average 51 years old — this is a settled, predominantly owner-occupied area with a stable, community-minded population. 46% of homes are privately rented — a strong rental market with good supply for incoming tenants.

Safety: Crime rates are low here at 11 incidents per 1,000 residents — well below average and reassuring for families. Property: Average house prices are around £245k, down 3.5% year-on-year.

Census 2021 statistics for PO39 0BD are sourced from Output Area E00087685 (shared with 15 postcodes in this micro-neighbourhood). Property prices come from HM Land Registry.

mapGeographic Location

open_in_new Open Interactive Map

Demographic Deep-Dive

The Census 2021 data below shows the full population breakdown for PO39 0BD. The average age is 50.9. Figures are sourced from the Office for National Statistics and cover ethnicity, age, religion, education, occupation, housing tenure, and more.

Ethnicity Profile

White / British93.3%
Asian / British Asian4.3%
Black / African / Caribbean0.0%
Other / Mixed2.4%

Economic Activity

40%Active
FT: 24%
Unemployed: 1%
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Area Vibe: Peaceful and mature. The demographic data points to a concentration of older adults living across a mix of tenures.

analytics Full Demographics Profile

home Property Prices by Type

Flat

£ 108,000

16 sales · Mean £ 121,562

Detached

£ 405,000

4 sales · Mean £ 442,500

Semi-Detached

£ 370,000

2 sales · Mean £ 370,000

gavel Crime Overview 12 Months (up to 2026-02)

PO39 0BD has low crime rates — 11 incidents per 1,000 residents. The most reported categories are violence and sexual offences and anti-social behaviour. Commercial streets and transport hubs naturally generate more incidents than quiet residential roads.

Violence and sexual offences9
Anti-social behaviour7
Criminal damage and arson6
Possession of weapons2
Public order2

school Local Schools

P

St Saviour's Catholic Primary School

Good152 pupils0.6 km
P

Freshwater & Yarmouth Church of England Aided Primary School

Good134 pupils1.5 km

storefront Nearby Amenities

restaurant

Restaurant, Cafe

7 nearby
  • C&C Services0.3 km
  • Bay Cafe0.2 km
  • Captains Cabin & Gift Shop0.8 km
  • Jills Kitchen0.9 km
  • Longbeach Bar0.8 km
  • + 2 more
shopping_bag

Retailers - Other

4 nearby
  • Cost Cutter0.1 km
  • Loco0.2 km
  • Longbeach Kiosk0.8 km
  • PJ Thorne Butchers0.9 km
hotel

Hotel, B&B, Guest House

5 nearby
  • Rockstone Cottage0.8 km
  • Sentry Mead0.1 km
  • The Hermitage B&B0.8 km
  • Weston Manor Bed & Breakfast0.9 km
  • Yha Totland0.6 km
local_bar

Pub, NightClub

2 nearby
  • The Bayside Lounge0.7 km
  • Totland Bay Bowling Club0.3 km
local_grocery_store

Supermarkets

1 nearby
  • The Southern Co-Operative Limited0.9 km
fastfood

Takeaway Shop

3 nearby
  • Sunbo0.2 km
  • The Burger And Grill0.9 km
  • Totties0.2 km

train Transport Links

Train Stations

  • Yarmouth (Isle of Wight)4.1 km
  • Lymington7.6 km
  • Lymington Pier8.5 km

Bus Stops

  • War Memorial0.2 km
  • The Broadway0.2 km
  • War Memorial0.2 km
  • Coastguard Cottages0.3 km
  • Coastguard Cottages0.3 km