Postcode Analysis Basingstoke and Deane, South East

VIABLES INDUSTRIAL ESTATE, RG22 4BY House Prices & Local Information

Comprehensive demographic deep-dive and infrastructure audit for VIABLES INDUSTRIAL ESTATE, RG22 4BY.

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groups
Population

322

cake
Avg Age

56

payments
Avg Income

£ 56,500 /yr

work
Employed

45%

Neighbourhood Index

infoHow calculated?

Score 1–10 — how this postcode ranks nationally (10 = top 10%)

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Index Insight: RG22 4BY is ranked in the top 20% nationally for affluence, indicating a high-income demographic. The area also shows excellent employment metrics, indicating a highly economically active population.

shieldSafety
7/10
family_restroomFamily
6/10
favoriteHealth
4/10
workEmployment
9/10
diversity_3Diversity
5/10
paymentsAffluence
9/10
directions_transitTransit
5/10
homeHome Ownership
8/10
trending_upInvestment
1/10
psychology

Area Character

RG22 4BY is a settled retirement community — average age 56, 76% owner-occupied, very low turnover, and strong community continuity. With prices and low crime, this is a premium retirement postcode.

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verifiedPublished by PostcodeInfo.uk · · Sources: ONS Census 2021, police.uk, Land Registry

RG22 4BY is a sought-after residential area on Viables Industrial Estate, 0.8km from Viables in Basingstoke. Note: this is a large-user or commercial postcode — residential population data may be limited. Administratively it sits within Eastrop & Grove ward and the Basingstoke constituency.

This is a family-oriented neighbourhood with a mix of housing types. During the day, science and business parks with high status workers. An established, mature community with an average age of 56 — quiet, long-term residents, low turnover.

Safety: Crime is moderate at 53 incidents per 1,000 residents — broadly typical for this type of urban area. The area ranks among the least deprived 20% in England — a strong signal of community wellbeing, good schools, and low crime.

Census 2021 statistics for RG22 4BY are sourced from Output Area E00167867 (shared with 10 postcodes in this micro-neighbourhood). Property prices come from HM Land Registry.

mapGeographic Location

Demographic Deep-Dive

The Census 2021 data below shows the full population breakdown for RG22 4BY. The average age is 56.2. Figures are sourced from the Office for National Statistics and cover ethnicity, age, religion, education, occupation, housing tenure, and more.

Ethnicity Profile

White / British93.1%
Asian / British Asian2.8%
Black / African / Caribbean0.6%
Other / Mixed3.5%

Economic Activity

45%Active
FT: 35%
Unemployed: 0%
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Area Vibe: Peaceful, mature, and permanent. The demographic data points to a strong concentration of older homeowners and empty-nesters.

gavel Crime Overview 12 Months (up to 2026-02)

Crime around RG22 4BY is moderate at 53 per 1,000 residents. The most reported categories are violence and sexual offences and drugs. Commercial streets and transport hubs naturally generate more incidents than quiet residential roads.

Violence and sexual offences51
Drugs23
Criminal damage and arson19
Public order16
Anti-social behaviour6

school Local Schools

P

St John's Church of England Voluntary Aided Primary School

Good320 pupils0.8 km
S

Cranbourne

Good557 pupils1.2 km
P

Fairfields Primary School

Good417 pupils1.2 km
P

Chalk Ridge Primary School

Good348 pupils1.2 km
P

Rucstall Primary School

Good194 pupils1.4 km
P

King's Furlong Infant School and Nursery

Requires Improvement223 pupils1.5 km
P

Kings Furlong Junior School

Good318 pupils1.5 km

storefront Nearby Amenities

hotel

Hotel, B&B, Guest House

2 nearby
  • Audleys Wood Hotel0.5 km
  • Holiday Inn0.8 km
restaurant

Restaurant, Cafe

6 nearby
  • Baxter Storey @ Police Investigation Centre0.6 km
  • The Parlour Tea Room0.6 km
  • Towers Restaurant0.6 km
  • 14 Forty Catering At De La Rue0.2 km
  • CH And Co Catering At Sony Business Europe0.9 km
  • + 1 more
shopping_bag

Retailers - Other

4 nearby
  • Ma Humbugs Old Fashioned Sweet Shop0.6 km
  • Nisa Local0.6 km
  • Nisa Local0.8 km
  • BP Grove Road / M&S Simply Food0.6 km
local_bar

Pub, NightClub

1 nearby
  • The Golden Lion0.2 km
fastfood

Takeaway Shop

1 nearby
  • Beijing House Takeaway0.6 km
local_grocery_store

Supermarkets

1 nearby
  • Co Op0.6 km

train Transport Links

Train Stations

  • Basingstoke2.2 km
  • Bramley (Hants)9.2 km
  • Hook9.4 km

Bus Stops

  • Fujitsu - del nov230.1 km
  • Fujitsu0.1 km
  • Capita0.2 km
  • Golden Lion0.3 km
  • Cliddesden Road0.3 km