Postcode Analysis Basingstoke and Deane, South East

LINK WAY, RG23 7DG House Prices & Local Information

Comprehensive demographic deep-dive and infrastructure audit for LINK WAY, RG23 7DG.

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groups
Population

294

cake
Avg Age

52

payments
Avg Income

£ 61,200 /yr

work
Employed

41%

Neighbourhood Index

infoHow calculated?

Score 1–10 — how this postcode ranks nationally (10 = top 10%)

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Index Insight: RG23 7DG is ranked in the top 20% nationally for affluence, indicating a high-income demographic. It scores highly on the family-friendly index, suggesting a strong presence of family households and good proximity to schools.

shieldSafety
7/10
family_restroomFamily
10/10
favoriteHealth
1/10
workEmployment
4/10
diversity_3Diversity
1/10
paymentsAffluence
9/10
directions_transitTransit
6/10
homeHome Ownership
10/10
trending_upInvestment
4/10
psychology

Area Character

RG23 7DG is a premium owner-occupier postcode — median prices of £583k, 98% home ownership, and a low-deprivation rank put this address in the top tier nationally for wealth indicators. Very low crime and mature demographics confirm this as a prestige address.

home £583,000 median price shield Safety 7/10
verifiedPublished by PostcodeInfo.uk · · Sources: ONS Census 2021, police.uk, Land Registry

RG23 7DG is a sought-after residential area on Link Way, 0.2km from East Oakley in Oakley (Basingstoke and Deane). Administratively it sits within Oakley & The Candovers ward and the North West Hampshire constituency.

For serious buyers, RG23 7DG is a family-oriented neighbourhood with a mix of housing types. Work and footfall patterns mark this as a traditional countryside zone — mainly white older workforce, self-employed in agriculture, forestry and fishing, with some construction. Residents average 52 years old — this is a settled, predominantly owner-occupied area with a stable, community-minded population. 98% of residents own their home — above average for the district, consistent with a stable and sought-after address.

Safety: Crime rates are low here at 13 incidents per 1,000 residents — well below average and reassuring for families. Property: Prices average £583k. The area ranks among the least deprived 20% in England — a strong signal of community wellbeing, good schools, and low crime.

Census 2021 statistics for RG23 7DG are sourced from Output Area E00114548 (shared with 9 postcodes in this micro-neighbourhood). Property prices come from HM Land Registry.

mapGeographic Location

Demographic Deep-Dive

The Census 2021 data below shows the full population breakdown for RG23 7DG. The average age is 51.8. Figures are sourced from the Office for National Statistics and cover ethnicity, age, religion, education, occupation, housing tenure, and more.

Ethnicity Profile

White / British97.3%
Asian / British Asian1.4%
Black / African / Caribbean0.3%
Other / Mixed1.0%

Economic Activity

41%Active
FT: 30%
Unemployed: 2%
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Age & Housing: An older, highly established demographic of homeowners. The population is heavily skewed toward older adults and retirees who own their homes outright.

home Property Prices by Type

Detached

£ 583,000

2 sales · Mean £ 583,000

gavel Crime Overview 12 Months (up to 2026-02)

RG23 7DG has low crime rates — 13 incidents per 1,000 residents. The most reported categories are violence and sexual offences and shoplifting. Commercial streets and transport hubs naturally generate more incidents than quiet residential roads.

Violence and sexual offences25
Shoplifting5
Criminal damage and arson4
Public order4
Anti-social behaviour3

school Local Schools

P

Oakley Infant School

Good179 pupils0.5 km
P

Oakley Church of England Junior School

Good237 pupils0.5 km

storefront Nearby Amenities

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Retailers - Other

3 nearby
  • V & B Butchers0.5 km
  • Oakley Pharmacy0.5 km
  • One Stop0.5 km
restaurant

Restaurant, Cafe

1 nearby
  • Jolly Olly's Coffee Shop0.5 km
local_grocery_store

Supermarkets

1 nearby
  • Co Op0.5 km
local_bar

Pub, NightClub

1 nearby
  • Barley Mow0.5 km

train Transport Links

Train Stations

  • Overton6.1 km
  • Basingstoke6.3 km
  • Micheldever9.6 km

Bus Stops

  • Itchen Close0.3 km
  • Itchen Close0.3 km
  • Anton Close0.3 km
  • St Johns Church0.3 km
  • Anton Close0.3 km