SN1 1DG is an up-and-coming urban area located 0.6km from New Town (Swindon Newtown) in Swindon (Swindon). Administratively it sits within Central ward and the South Swindon constituency.
An affordable area with active regeneration, SN1 1DG is a diverse renting area with many ethnic minority families, mostly European-born. Work and footfall patterns mark this as a science and business parks zone — science and business parks with high status workers. The 32 average age reflects a thriving young professional community — a good mix of renters and first-time buyers, with strong employment rates. 39% of homes are socially rented, reflecting the area's public housing provision and council presence. The area has a notably diverse population — 100% of residents identify as non-white, reflecting the multicultural character of this part of Swindon.
Safety: Crime rates are high (192 per 1,000 residents) — commercial zones and transport hubs in the vicinity contribute to these figures. The Index of Multiple Deprivation places this area in the most deprived 20% nationally — this often means more affordable prices and active local authority investment, but also fewer amenities and higher benefit dependency.
Census 2021 statistics for SN1 1DG are sourced from Output Area E00166482 (shared with 15 postcodes in this micro-neighbourhood). Property prices come from HM Land Registry.
SN1 1DG House Prices & Local Information
Comprehensive demographic deep-dive and infrastructure audit for SN1 1DG.
326
32
£ 42,500 /yr
57%
Neighbourhood Index
infoHow calculated?Score 1–10 — how this postcode ranks nationally (10 = top 10%)
Index Insight: SN1 1DG represents a statistically balanced neighbourhood. The scores across affluence, family, and employment align closely with national middle-ground averages, offering a highly typical UK community profile.
Area Character
SN1 1DG has a significant social housing presence — 39% of homes are socially rented, reflecting substantial council or housing association provision. Above-average crime is a concern; estate-level variation can be significant.
mapGeographic Location
Demographic Deep-Dive
The Census 2021 data below shows the full population breakdown for SN1 1DG. The average age is 31.5. Figures are sourced from the Office for National Statistics and cover ethnicity, age, religion, education, occupation, housing tenure, and more.
Ethnicity Profile
Economic Activity
Age & Housing: A mid-life demographic with high rental density. The population consists largely of working adults in their thirties and forties renting their homes.
gavel Crime Overview 12 Months (up to 2026-02)
Crime rates near SN1 1DG are high at 192 per 1,000 residents. The most reported categories are anti-social behaviour and violence and sexual offences. Commercial streets and transport hubs naturally generate more incidents than quiet residential roads.
school Local Schools
UTC Swindon
EOTAS Swindon
Holy Rood Catholic Primary School
Ferndale Primary School & Nursery
Drove Primary School
Gorse Hill Primary School
Holy Cross Catholic Primary School
St Mary's Catholic Primary School
storefront Nearby Amenities
Takeaway Shop
40 nearby- KFC0.9 km
- Yo! To Go!0.9 km
- Best BBQ1.0 km
- PanPizza0.7 km
- Pizza Hut Delivery0.8 km
- + 35 more
Retailers - Other
92 nearby- Holland & Barrett0.9 km
- Abbys Food Stores0.4 km
- Paradise Deli0.8 km
- Sulaymaniyah Super Market0.5 km
- Zabka Polski Sklep0.4 km
- + 87 more
Pub, NightClub
16 nearby- The Glue Pot0.5 km
- Meca0.6 km
- The Kop0.8 km
- The Savoy0.6 km
- Cuetopia (Swindon) Ltd0.3 km
- + 11 more
Restaurant, Cafe
101 nearby- Costa Ltd (Kiosk)0.9 km
- Giraffe / Gourmet Burger Kitchebn0.9 km
- Krispy Kreme UK Ltd - Swindon Box Store0.9 km
- Patisserie Valerie0.9 km
- Subway0.8 km
- + 96 more
Hotel, B&B, Guest House
5 nearby- Angelique Guest House0.8 km
- Swindon Travelodge0.5 km
- Thistle Express Swindon0.4 km
- Ibis Budget Swindon0.3 km
- Stay Belvedere Hotels Ltd (Trading At Holiday Inn Express)0.3 km
Supermarkets
7 nearby- The Midcounties Co-operative0.9 km
- Tesco Stores Ltd0.4 km
- Wilko0.3 km
- B&M Retail Ltd0.9 km
- Iceland Frozen Foods Plc0.5 km
- + 2 more
train Transport Links
Train Stations
- Swindon0.1 km
Bus Stops
- Rail Station0.0 km
- Swindon Rail Station0.1 km
- Swindon Rail Station0.1 km
- Bus Station0.1 km
- Swindon Rail Station0.1 km
Generated by PostcodeInfo.uk
Postcode Profile: SN11DG · Data under Open Government Licence