SN1 1DR is an accessible, working-class neighbourhood on Alexandra Road, 0.5km from New Town (Swindon Newtown) in Swindon (Swindon). Administratively it sits within Central ward and the South Swindon constituency.
This is a well-established rental postcode — a close-knit migrant community area with strong extended family networks. During the day, science and business parks with high status workers. The community skews young professional (average age 32) — expect a mix of renters, sharers, and first-time buyers. 50% of homes are privately rented — a strong rental market with good supply for incoming tenants. The area has a notably diverse population — 100% of residents identify as non-white, reflecting the multicultural character of this part of Swindon.
Safety: Crime rates are above average at 94 incidents per 1,000 residents — worth reviewing the crime breakdown below. Property: With prices averaging £167k, this is one of the more affordable postcodes in the area, down 14.0% year-on-year. The Index of Multiple Deprivation places this area in the most deprived 20% nationally — this often means more affordable prices and active local authority investment, but also fewer amenities and higher benefit dependency.
Census 2021 statistics for SN1 1DR are sourced from Output Area E00166489 (shared with 8 postcodes in this micro-neighbourhood). Property prices come from HM Land Registry.
ALEXANDRA ROAD, SN1 1DR House Prices & Local Information
Comprehensive demographic deep-dive and infrastructure audit for ALEXANDRA ROAD, SN1 1DR.
466
32
£ 42,500 /yr
55%
Neighbourhood Index
infoHow calculated?Score 1–10 — how this postcode ranks nationally (10 = top 10%)
Index Insight: SN1 1DR falls into the lower 30% nationally for affluence, pointing to a more accessible but economically challenged demographic. The area also shows excellent employment metrics, indicating a highly economically active population.
Area Character
74% of SN1 1DR's residents are from ethnic minority backgrounds — a richly multicultural postcode with diverse cultural ties and tight-knit community organisations. Average age 32 adds energy — an active, young multicultural community. Property prices are trending down 14.0% year-on-year.
mapGeographic Location
Demographic Deep-Dive
The Census 2021 data below shows the full population breakdown for SN1 1DR. The average age is 31.8. Figures are sourced from the Office for National Statistics and cover ethnicity, age, religion, education, occupation, housing tenure, and more.
Ethnicity Profile
Economic Activity
Area Vibe: Active but flexible. The area is largely populated by a middle-aged demographic that favors the flexibility of the rental market.
home Property Prices by Type
Terraced
£ 167,500
4 sales · Mean £ 170,000
gavel Crime Overview 12 Months (up to 2026-02)
Crime around SN1 1DR is above average at 94 per 1,000 residents. The most reported categories are anti-social behaviour and violence and sexual offences. Commercial streets and transport hubs naturally generate more incidents than quiet residential roads.
school Local Schools
Holy Rood Catholic Primary School
Drove Primary School
Gorse Hill Primary School
EOTAS Swindon
UTC Swindon
Ferndale Primary School & Nursery
Holy Cross Catholic Primary School
St Joseph's Catholic College
storefront Nearby Amenities
Restaurant, Cafe
91 nearby- Da Vinci Swindon Ltd0.5 km
- Aramark Ltd (c/o Biotech & Biolog Sciences Research Council)0.3 km
- Boswells Cafe & Takeaway0.6 km
- Costa0.2 km
- Jack Spice0.5 km
- + 86 more
Supermarkets
10 nearby- Tesco Stores Ltd0.5 km
- Wilko0.4 km
- The Midcounties Co-operative0.8 km
- B&M Retail Ltd0.7 km
- Tesco Extra0.8 km
- + 5 more
Retailers - Other
85 nearby- Asafo Market0.7 km
- Claire's0.6 km
- HMV UK Ltd0.5 km
- India Bazzar Super Market0.4 km
- Londis Convenience Store0.5 km
- + 80 more
Pub, NightClub
19 nearby- The Great Western Hotel0.1 km
- The Glue Pot0.7 km
- Meca0.6 km
- The Kop0.8 km
- The Savoy0.6 km
- + 14 more
Takeaway Shop
45 nearby- Pizza King Chicken0.2 km
- Super Pizza0.4 km
- Swindon Kebab House0.3 km
- Swindon Town Football Club Kiosk0.9 km
- Best BBQ1.0 km
- + 40 more
Hotel, B&B, Guest House
6 nearby- Angelique Guest House0.6 km
- Swindon Travelodge0.5 km
- Thistle Express Swindon0.4 km
- Ibis Budget Swindon0.5 km
- Stay Belvedere Hotels Ltd (Trading At Holiday Inn Express)0.5 km
- + 1 more
train Transport Links
Train Stations
- Swindon0.3 km
Bus Stops
- Armstrong Street0.0 km
- Aylesbury Street0.1 km
- swimtgm0.1 km
- Bus Station0.2 km
- Corporation Street0.2 km
Generated by PostcodeInfo.uk
Postcode Profile: SN11DR · Data under Open Government Licence