ST12 9DB is a sought-after residential area on Broughton Crescent, 0.1km from Barlaston in Barlaston. Administratively it sits within Barlaston ward and the Stone constituency.
One of the more sought-after postcodes in ST12, ST12 9DB offers a quiet rural community with low density and high home ownership. During the day, mainly white, agricultural workforce, on the edges of smaller towns. This is a settled, family-oriented neighbourhood (average age 49) — stable, lower-turnover, predominantly owner-occupied. 77% of residents own their home — above average for the district, consistent with a stable and sought-after address.
Safety: Crime rates are low here at 7 incidents per 1,000 residents — well below average and reassuring for families. Property: Prices average £497k, up 2.6% year-on-year. The area ranks among the least deprived 20% in England — a strong signal of community wellbeing, good schools, and low crime.
Census 2021 statistics for ST12 9DB are sourced from Output Area E00151239 (shared with 9 postcodes in this micro-neighbourhood). Property prices come from HM Land Registry.
BROUGHTON CRESCENT, ST12 9DB House Prices & Local Information
Comprehensive demographic deep-dive and infrastructure audit for BROUGHTON CRESCENT, ST12 9DB.
283
49
£ 47,400 /yr
42%
Neighbourhood Index
infoHow calculated?Score 1–10 — how this postcode ranks nationally (10 = top 10%)
Index Insight: ST12 9DB is ranked in the top 20% nationally for affluence, indicating a high-income demographic. Employment metrics are below the national average, which typically reflects either economic deprivation or a highly retired population.
Area Character
ST12 9DB is a premium owner-occupier postcode — median prices of £497k, 77% home ownership, and a low-deprivation rank put this address in the top tier nationally for wealth indicators. £497k prices with low crime and a mature community — a long-term hold. Property prices are trending up 2.6% year-on-year.
mapGeographic Location
Demographic Deep-Dive
The Census 2021 data below shows the full population breakdown for ST12 9DB. The average age is 49.2. Figures are sourced from the Office for National Statistics and cover ethnicity, age, religion, education, occupation, housing tenure, and more.
Ethnicity Profile
Economic Activity
Community Makeup: A mature neighborhood of long-term property owners. The significantly higher average age reflects a deeply settled local population.
home Property Prices by Type
Detached
£ 597,500
3 sales · Mean £ 677,500
Semi-Detached
£ 330,000
4 sales · Mean £ 341,250
gavel Crime Overview 12 Months (up to 2026-02)
ST12 9DB has low crime rates — 7 incidents per 1,000 residents. The most reported categories are violence and sexual offences and anti-social behaviour. Commercial streets and transport hubs naturally generate more incidents than quiet residential roads.
school Local Schools
Barlaston CofE (VC) First School
storefront Nearby Amenities
Retailers - Other
3 nearby- Barlaston Milk Barn0.3 km
- Mark's Quality Meats0.7 km
- Barlaston Village Store0.7 km
Pub, NightClub
2 nearby- The Duke Of York0.2 km
- The Plume Of Feathers0.6 km
Hotel, B&B, Guest House
1 nearby- The Upper House Hotel Limited0.5 km
train Transport Links
Train Stations
- Barlaston0.5 km
- Wedgwood1.2 km
- Wedgwood Lane1.3 km
Bus Stops
- Railway Station0.5 km
- Barlaston Rail Station0.5 km
Generated by PostcodeInfo.uk
Postcode Profile: ST129DB · Data under Open Government Licence