Postcode Analysis Westminster, London

LONGMOORE STREET, SW1V 1JQ House Prices & Local Information

Comprehensive demographic deep-dive and infrastructure audit for LONGMOORE STREET, SW1V 1JQ.

analytics Demographics: Census 2021 local_police Crime: police.uk · 2026-02 (1–2 month lag)home Prices: Land Registry
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groups
Population

154

cake
Avg Age

38

payments
Avg Income

£ 78,100 /yr

work
Employed

67%

Neighbourhood Index

infoHow calculated?

Score 1–10 — how this postcode ranks nationally (10 = top 10%)

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Index Insight: SW1V 1JQ is ranked in the top 20% nationally for affluence, indicating a high-income demographic. The area also shows excellent employment metrics, indicating a highly economically active population.

shieldSafety
1/10
family_restroomFamily
1/10
favoriteHealth
10/10
workEmployment
10/10
diversity_3Diversity
10/10
paymentsAffluence
10/10
directions_transitTransit
4/10
homeHome Ownership
2/10
trending_upInvestment
1/10
psychology

Area Character

71% of homes in SW1V 1JQ are privately rented, marking this as a dedicated rental postcode with a young, mobile population. High crime warrants careful street-level review despite the strong rental demand.

home £1,725,000 median price shield Safety 1/10
verifiedPublished by PostcodeInfo.uk · · Sources: ONS Census 2021, police.uk, Land Registry

SW1V 1JQ is an active urban area on Longmoore Street, 0.2km from Warwick in City of Westminster. Administratively it sits within Pimlico North ward and the Cities of London and Westminster constituency.

This is a well-established rental postcode — a neighbourhood popular with working professionals and graduates. During the day, big city services, with accommodation and food. A balanced community with an average age of 38 — families, professionals, and long-term residents all well represented. 71% of homes are privately rented — a strong rental market with good supply for incoming tenants. Employment levels are high (56% in full-time work) — a well-connected, economically active community.

Safety: Crime rates are high (171 per 1,000 residents) — commercial zones and transport hubs in the vicinity contribute to these figures. Property: Prices average £1.7M.

Census 2021 statistics for SW1V 1JQ are sourced from Output Area E00175241 (shared with 19 postcodes in this micro-neighbourhood). Property prices come from HM Land Registry.

mapGeographic Location

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Demographic Deep-Dive

The Census 2021 data below shows the full population breakdown for SW1V 1JQ. The average age is 38.1. Figures are sourced from the Office for National Statistics and cover ethnicity, age, religion, education, occupation, housing tenure, and more.

Ethnicity Profile

White / British73.4%
Asian / British Asian11.7%
Black / African / Caribbean1.3%
Other / Mixed13.6%

Economic Activity

67%Active
FT: 56%
Unemployed: 3%
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Community Makeup: A dynamic neighborhood of mid-career renters. The average age points to active professionals living in rental accommodation.

analytics Full Demographics Profile

home Property Prices by Type

Terraced

£ 1,717,500

4 sales · Mean £ 1,668,750

gavel Crime Overview 12 Months (up to 2026-02)

Crime rates near SW1V 1JQ are high at 171 per 1,000 residents. The most reported categories are anti-social behaviour and violence and sexual offences. Commercial streets and transport hubs naturally generate more incidents than quiet residential roads.

Anti-social behaviour876
Violence and sexual offences419
Theft from the person385
Shoplifting244
Other theft231

school Local Schools

P

St Vincent De Paul Catholic Primary School

Good147 pupils0.4 km
P

Burdett-Coutts and Townshend Foundation CofE Primary School

Good148 pupils0.5 km
P

Pimlico Primary

Outstanding357 pupils0.5 km
S

Pimlico Academy

Good1170 pupils0.5 km
P

Churchill Gardens Primary Academy

Good208 pupils0.6 km
P

St Peter's Eaton Square CofE Primary School

Requires Improvement284 pupils0.6 km
S

The Grey Coat Hospital

Outstanding1111 pupils0.6 km
S

Westminster City School

Good782 pupils0.6 km

storefront Nearby Amenities

restaurant

Restaurant, Cafe

342 nearby
  • Churchill Gardens Adults & Social Club0.7 km
  • The Coffee Shop0.5 km
  • Advent International0.5 km
  • Coco And Nut Coffee Co. Victoria0.1 km
  • Cyprus Mangal0.0 km
  • + 337 more
local_grocery_store

Supermarkets

8 nearby
  • Sainsbury's0.8 km
  • Sainsbury's0.5 km
  • Marks And Spencer0.6 km
  • Marks And Spencer - Simply Food0.4 km
  • Marks And Spencer - Simply Food0.4 km
  • + 3 more
hotel

Hotel, B&B, Guest House

31 nearby
  • Lime Tree Hotel0.6 km
  • New England Hotel0.3 km
  • Colliers Hotel0.2 km
  • The Westminster London1.0 km
  • Comfort Inn Victoria0.3 km
  • + 26 more
fastfood

Takeaway Shop

32 nearby
  • Sanzboba0.3 km
  • Domino'S Pizza0.1 km
  • Ben Venuti0.1 km
  • Island Poke0.5 km
  • Kimchimama0.1 km
  • + 27 more
shopping_bag

Retailers - Other

85 nearby
  • Krystals0.9 km
  • Waldens Chemist0.7 km
  • Sk Hair And Beauty0.7 km
  • Baker And Spice0.7 km
  • Belgravia Food Fayre0.9 km
  • + 80 more
local_bar

Pub, NightClub

9 nearby
  • Victoria Taps0.2 km
  • Hub By Premier Inn0.9 km
  • Vaga Bond0.6 km
  • The Other Place0.7 km
  • Vagabond Wines0.6 km
  • + 4 more

train Transport Links

Train Stations

  • London Victoria Coach Station0.5 km
  • London Victoria0.6 km
  • Vauxhall1.4 km

Bus Stops

  • London Victoria Rail Station0.4 km
  • London Victoria Rail Station0.4 km
  • Victoria Underground Station0.5 km