W10 4DA is an accessible, working-class neighbourhood on Droop Street, 0.4km from West Kilburn in City of Westminster. Administratively it sits within Queen's Park ward and the Westminster North constituency.
An affordable area with active regeneration, W10 4DA is a working-class neighbourhood with strong employment ties. The daytime character shifts — higher status cosmopolitan professional services and self-employment. The 42 average age reflects a mixed, mid-career community — settling down but not yet slowing down. 60% of homes are socially rented, reflecting the area's public housing provision and council presence. The area has a notably diverse population — 51% of residents identify as non-white, reflecting the multicultural character of this part of Westminster.
Safety: Crime is moderate at 75 incidents per 1,000 residents — broadly typical for this type of urban area. The Index of Multiple Deprivation places this area in the most deprived 20% nationally — this often means more affordable prices and active local authority investment, but also fewer amenities and higher benefit dependency.
Census 2021 statistics for W10 4DA are sourced from Output Area E00023863 (shared with 6 postcodes in this micro-neighbourhood). Property prices come from HM Land Registry.
DROOP STREET, W10 4DA House Prices & Local Information
Comprehensive demographic deep-dive and infrastructure audit for DROOP STREET, W10 4DA.
323
42
£ 51,100 /yr
48%
Neighbourhood Index
infoHow calculated?Score 1–10 — how this postcode ranks nationally (10 = top 10%)
Index Insight: Employment metrics are below the national average, which typically reflects either economic deprivation or a highly retired population.
Area Character
With 60% social renting, W10 4DA is shaped by council and housing association investment — strong rental availability at below-market rates. The 42-year average age reflects a younger, more transient social housing population.
mapGeographic Location
Demographic Deep-Dive
The Census 2021 data below shows the full population breakdown for W10 4DA. The average age is 41.6. Figures are sourced from the Office for National Statistics and cover ethnicity, age, religion, education, occupation, housing tenure, and more.
Ethnicity Profile
Economic Activity
Community Makeup: A dynamic neighborhood of mid-career renters. The average age points to active professionals living in rental accommodation.
gavel Crime Overview 12 Months (up to 2026-02)
Crime around W10 4DA is moderate at 75 per 1,000 residents. The most reported categories are violence and sexual offences and anti-social behaviour. Commercial streets and transport hubs naturally generate more incidents than quiet residential roads.
school Local Schools
Ark Brunel Primary Academy
Queen's Park Primary School
Saint Mary's Catholic Primary School
Barlby Primary School
Ark Franklin Primary Academy
Kensington Queensmill School
Wilberforce Primary
The St Marylebone Church of England Bridge School
storefront Nearby Amenities
Retailers - Other
79 nearby- Brooks Butchers0.7 km
- Dollmeads Pharmacy0.7 km
- Greenfield Pharmacy0.7 km
- Pelican News0.7 km
- Rise and Vine0.7 km
- + 74 more
Pub, NightClub
11 nearby- The Whippet Inn0.5 km
- William The Fourth0.4 km
- Bertie Blossoms0.9 km
- Chilled Eskimo0.4 km
- Laylow0.7 km
- + 6 more
Restaurant, Cafe
91 nearby- Queen's1.0 km
- SUDU0.9 km
- The Khas Tandoori Restaurant0.5 km
- Lucky Bean Cafe Ltd0.3 km
- Crazy Baker0.4 km
- + 86 more
Supermarkets
13 nearby- Marks & Spencer0.9 km
- Tesco Express0.7 km
- The Co Operative Food Stores0.9 km
- Save Smart Supermarket Ltd (Foodwise)1.0 km
- Co-op1.0 km
- + 8 more
Takeaway Shop
27 nearby- Chingon Tacos0.5 km
- Double Shot0.2 km
- Joli0.2 km
- Micky's Fish0.7 km
- Mr Pizza/Mr Gourmet/Pizza Paradise0.3 km
- + 22 more
train Transport Links
Train Stations
- Kensal Green0.7 km
- Kensal Rise0.8 km
- Queens Park London0.9 km
Generated by PostcodeInfo.uk
Postcode Profile: W104DA · Data under Open Government Licence