Postcode Analysis East Hampshire, South East

LONDON ROAD, GU31 4BG House Prices & Local Information

Comprehensive demographic deep-dive and infrastructure audit for LONDON ROAD, GU31 4BG.

analytics Demographics: Census 2021 local_police Crime: police.uk · 2026-01 (1–2 month lag)home Prices: Land Registry
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groups
Population

324

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Avg Age

50

payments
Avg Income

£ 59,600 /yr

work
Employed

44%

Neighbourhood Index

infoHow calculated?

Score 1–10 — how this postcode ranks nationally (10 = top 10%)

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Index Insight: GU31 4BG is ranked in the top 20% nationally for affluence, indicating a high-income demographic. It scores highly on the family-friendly index, suggesting a strong presence of family households and good proximity to schools. The area also shows excellent employment metrics, indicating a highly economically active population.

shieldSafety
7/10
family_restroomFamily
9/10
favoriteHealth
4/10
workEmployment
8/10
diversity_3Diversity
1/10
paymentsAffluence
10/10
directions_transitTransit
5/10
homeHome Ownership
10/10
trending_upInvestment
7/10
psychology

Area Character

A sought-after, premium postcode. GU31 4BG's low deprivation rank, 94% ownership, and £720k median price place it in the top quintile nationally for residential quality. Very low crime and mature demographics confirm this as a prestige address.

home £720,000 median price shield Safety 7/10
verifiedPublished by PostcodeInfo.uk · · Sources: ONS Census 2021, police.uk, Land Registry

GU31 4BG is a sought-after residential area on London Road, 0.3km from Sheet in Petersfield. Administratively it sits within Petersfield St Peter's ward and the East Hampshire constituency.

For serious buyers, GU31 4BG is a family-oriented neighbourhood with a mix of housing types. During the day, higher status countryside accessible from major metropolitan areas. This is a settled, family-oriented neighbourhood (average age 50) — stable, lower-turnover, predominantly owner-occupied. 94% of residents own their home — above average for the district, consistent with a stable and sought-after address.

Safety: Crime rates are low here at 8 incidents per 1,000 residents — well below average and reassuring for families. Property: Prices average £720k. The area ranks among the least deprived 20% in England — a strong signal of community wellbeing, good schools, and low crime.

Census 2021 statistics for GU31 4BG are sourced from Output Area E00115018 (shared with 15 postcodes in this micro-neighbourhood). Property prices come from HM Land Registry.

mapGeographic Location

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Demographic Deep-Dive

The Census 2021 data below shows the full population breakdown for GU31 4BG. The average age is 50.4. Figures are sourced from the Office for National Statistics and cover ethnicity, age, religion, education, occupation, housing tenure, and more.

Ethnicity Profile

White / British97.5%
Asian / British Asian0.3%
Black / African / Caribbean0.0%
Other / Mixed2.1%

Economic Activity

44%Active
FT: 32%
Unemployed: 0%
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Area Vibe: Peaceful, mature, and permanent. The demographic data points to a strong concentration of older homeowners and empty-nesters.

analytics Full Demographics Profile

home Property Prices by Type

Detached

£ 720,000

1 sales · Mean £ 720,000

gavel Crime Overview 12 Months (up to 2026-01)

GU31 4BG has low crime rates — 8 incidents per 1,000 residents. The most reported categories are violence and sexual offences and burglary. Commercial streets and transport hubs naturally generate more incidents than quiet residential roads.

Violence and sexual offences4
Burglary4
Public order2
Anti-social behaviour1
Other crime1

school Local Schools

P

Sheet Primary School

Good105 pupils0.5 km
P

Herne Junior School

Good478 pupils0.6 km

storefront Nearby Amenities

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Retailers - Other

1 nearby
  • Euro Garages, including Subway and Greggs0.7 km
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Pub, NightClub

4 nearby
  • Herne Farm Leisure Centre0.9 km
  • Petersfield Town FC0.9 km
  • The Half Moon0.1 km
  • The Queens Head0.3 km
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Supermarkets

1 nearby
  • The Southern Co-Operative Limited0.9 km

train Transport Links

Train Stations

  • Petersfield1.7 km
  • Liss4.0 km
  • Liphook10.5 km

Bus Stops

  • The Half Moon0.1 km
  • Old Mill Lane0.2 km
  • Old Mill Lane0.2 km
  • The Half Moon0.2 km
  • Pulens Crescent0.5 km