Postcode Analysis Merton, London

HILLCROSS AVENUE, SM4 4BY House Prices & Local Information

Comprehensive demographic deep-dive and infrastructure audit for HILLCROSS AVENUE, SM4 4BY.

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groups
Population

390

cake
Avg Age

42

payments
Avg Income

£ 68,900 /yr

work
Employed

49%

Neighbourhood Index

infoHow calculated?

Score 1–10 — how this postcode ranks nationally (10 = top 10%)

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Index Insight: SM4 4BY is ranked in the top 20% nationally for affluence, indicating a high-income demographic.

shieldSafety
8/10
family_restroomFamily
6/10
favoriteHealth
10/10
workEmployment
6/10
diversity_3Diversity
8/10
paymentsAffluence
9/10
directions_transitTransit
3/10
homeHome Ownership
9/10
trending_upInvestment
5/10
psychology

Area Character

A sought-after, premium postcode. SM4 4BY's low deprivation rank, 88% ownership, and £467k median price place it in the top quintile nationally for residential quality. Low crime and mid-career demographics put this at peak family desirability. Property prices are trending down 23.0% year-on-year.

home £467,000 median price shield Safety 8/10
verifiedPublished by PostcodeInfo.uk · · Sources: ONS Census 2021, police.uk, Land Registry

SM4 4BY is a sought-after residential area on Hillcross Avenue, 0.5km from Lower Morden in Merton. Administratively it sits within Cannon Hill ward and the Wimbledon constituency.

For serious buyers, SM4 4BY is a culturally diverse area with a strong community identity. During the day, ethnically mixed self-employed with no fixed place of work in construction, transport, and storage. A balanced community with an average age of 42 — families, professionals, and long-term residents all well represented. 88% of residents own their home — above average for the district, consistent with a stable and sought-after address. The area has a notably diverse population — 33% of residents identify as non-white, reflecting the multicultural character of this part of Merton.

Safety: Crime rates are low here at 22 incidents per 1,000 residents — well below average and reassuring for families. Property: Prices average £467k, down 23.0% year-on-year. The area ranks among the least deprived 20% in England — a strong signal of community wellbeing, good schools, and low crime.

Census 2021 statistics for SM4 4BY are sourced from Output Area E00017015 (shared with 11 postcodes in this micro-neighbourhood). Property prices come from HM Land Registry.

mapGeographic Location

Demographic Deep-Dive

The Census 2021 data below shows the full population breakdown for SM4 4BY. The average age is 42.3. Figures are sourced from the Office for National Statistics and cover ethnicity, age, religion, education, occupation, housing tenure, and more.

Ethnicity Profile

White / British66.6%
Asian / British Asian20.7%
Black / African / Caribbean3.6%
Other / Mixed9.2%

Economic Activity

49%Active
FT: 34%
Unemployed: 2%
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Community Makeup: A highly stable neighborhood of property owners. The average age points to mid-career individuals heavily invested in the local area.

home Property Prices by Type

Semi-Detached

£ 435,000

1 sales · Mean £ 435,000

Terraced

£ 475,000

4 sales · Mean £ 491,750

gavel Crime Overview 12 Months (up to 2026-02)

SM4 4BY has low crime rates — 22 incidents per 1,000 residents. The most reported categories are violence and sexual offences and criminal damage and arson. Commercial streets and transport hubs naturally generate more incidents than quiet residential roads.

Violence and sexual offences31
Criminal damage and arson22
Anti-social behaviour15
Other theft14
Vehicle crime11

school Local Schools

P

Hatfeild Primary School

Requires Improvement421 pupils0.2 km
P

Aragon Primary School

Good600 pupils0.5 km
P

Hillcross Primary School

Good479 pupils0.8 km
P

St John Fisher RC Primary School

Good436 pupils1.0 km
P

Morden Primary School

Good229 pupils1.0 km
P

Brookfield Primary Academy

Good437 pupils1.3 km
P

Joseph Hood Primary School

Good389 pupils1.5 km
P

Abbey Primary School

Good451 pupils1.5 km

storefront Nearby Amenities

local_bar

Pub, NightClub

3 nearby
  • Raynes Park Vale Sports & Social Club0.8 km
  • The George Inn0.9 km
  • Central Ward Residents Club0.9 km
restaurant

Restaurant, Cafe

13 nearby
  • The Copse0.8 km
  • St Lawrences Church0.9 km
  • Blue Diamond Lower Morden Garden Centre0.2 km
  • Rainbow Day Nursery0.5 km
  • The Lighthouse0.7 km
  • + 8 more
fastfood

Takeaway Shop

5 nearby
  • Chicken World1.0 km
  • The Fish & Chippy0.8 km
  • KFC Stonecot0.9 km
  • Tudor Kebab0.8 km
  • Kingfish0.4 km
shopping_bag

Retailers - Other

11 nearby
  • Hilton Pharmacy0.4 km
  • Park Newsagents0.8 km
  • Kaneera Express0.9 km
  • NSK0.8 km
  • Grand Fresh Market0.6 km
  • + 6 more
hotel

Hotel, B&B, Guest House

1 nearby
  • Travelodge0.9 km
local_grocery_store

Supermarkets

2 nearby
  • Co-Op0.4 km
  • Asda0.9 km

train Transport Links

Train Stations

  • Morden South1.2 km
  • St Helier1.3 km
  • South Merton1.4 km