Postcode Analysis Staffordshire Moorlands, West Midlands

SHELSLEY ROAD, ST10 1BY House Prices & Local Information

Comprehensive demographic deep-dive and infrastructure audit for SHELSLEY ROAD, ST10 1BY.

analytics Demographics: Census 2021 local_police Crime: police.uk · 2026-02 (1–2 month lag)home Prices: Land Registry
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groups
Population

228

cake
Avg Age

56

payments
Avg Income

£ 37,700 /yr

work
Employed

40%

Neighbourhood Index

infoHow calculated?

Score 1–10 — how this postcode ranks nationally (10 = top 10%)

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Index Insight: ST10 1BY falls into the lower 30% nationally for affluence, pointing to a more accessible but economically challenged demographic. It scores highly on the family-friendly index, suggesting a strong presence of family households and good proximity to schools. Employment metrics are below the national average, which typically reflects either economic deprivation or a highly retired population.

shieldSafety
9/10
family_restroomFamily
7/10
favoriteHealth
5/10
workEmployment
3/10
diversity_3Diversity
4/10
paymentsAffluence
3/10
directions_transitTransit
1/10
homeHome Ownership
10/10
trending_upInvestment
5/10
psychology

Area Character

Mature homeowners dominate this postcode. With 88% owner-occupation and an average age of 56, ST10 1BY is established retirement territory. Low crime reinforces the quiet, established character — £157k reflects the demand.

home £157,500 median price shield Safety 9/10
verifiedPublished by PostcodeInfo.uk · · Sources: ONS Census 2021, police.uk, Land Registry

ST10 1BY is a quiet, settled residential neighbourhood on Shelsley Road, 0.4km from Windy Arbour in Cheadle (Staffordshire Moorlands). Administratively it sits within Cheadle North East ward and the Stone constituency.

This is a strong family neighbourhood — a mature suburban area dominated by older, retired homeowners. The daytime character shifts — mainly white, agricultural workforce, on the edges of smaller towns. Average age 56 — this is a predominantly retired and pre-retirement community, with very low mobility and high owner-occupation. 88% of properties are owner-occupied — a strong indicator of neighbourhood stability and long-term community investment.

Safety: Crime rates are low here at 20 incidents per 1,000 residents — well below average and reassuring for families. Property: With prices averaging £157k, this is one of the more affordable postcodes in the area.

Census 2021 statistics for ST10 1BY are sourced from Output Area E00151749 (shared with 7 postcodes in this micro-neighbourhood). Property prices come from HM Land Registry.

mapGeographic Location

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Demographic Deep-Dive

The Census 2021 data below shows the full population breakdown for ST10 1BY. The average age is 56.0. Figures are sourced from the Office for National Statistics and cover ethnicity, age, religion, education, occupation, housing tenure, and more.

Ethnicity Profile

White / British99.1%
Asian / British Asian0.0%
Black / African / Caribbean0.4%
Other / Mixed0.4%

Economic Activity

40%Active
FT: 29%
Unemployed: 3%
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Age & Housing: An older, highly established demographic of homeowners. The population is heavily skewed toward older adults and retirees who own their homes outright.

analytics Full Demographics Profile

home Property Prices by Type

Semi-Detached

£ 150,000

7 sales · Mean £ 150,214

gavel Crime Overview 12 Months (up to 2026-02)

ST10 1BY has low crime rates — 20 incidents per 1,000 residents. The most reported categories are violence and sexual offences and anti-social behaviour. Commercial streets and transport hubs naturally generate more incidents than quiet residential roads.

Violence and sexual offences31
Anti-social behaviour11
Criminal damage and arson7
Public order5
Other theft3

school Local Schools

P

St Giles Catholic Primary School

Good214 pupils0.8 km
P

Cheadle Primary School

Good376 pupils0.9 km
S

The Cheadle Academy

Good467 pupils1.1 km
S

Painsley Catholic College

Good1347 pupils1.1 km
P

Bishop Rawle CofE Primary School

Good125 pupils1.1 km

storefront Nearby Amenities

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Retailers - Other

11 nearby
  • Earth Store by The Herb & Spice Co.0.9 km
  • Eat-Klean Café @ EK Fitness Cheadle0.7 km
  • A & C Stores0.8 km
  • Bread basket0.7 km
  • CARD FACTORY0.7 km
  • + 6 more
restaurant

Restaurant, Cafe

11 nearby
  • HALES HALL CARAVAN AND CAMPING0.7 km
  • CAPUCHINO AT THE SUMMERHOUSE0.8 km
  • Moorlands Home Link0.6 km
  • South Moorlands Leisure Centre0.7 km
  • The Wheatsheaf (JD Wetherspoons)0.8 km
  • + 6 more
local_grocery_store

Supermarkets

3 nearby
  • ICELAND FROZEN FOODS0.6 km
  • ASDA CHEADLE0.6 km
  • Cheadle Convenience Store0.9 km
fastfood

Takeaway Shop

13 nearby
  • CHEADLE NOODLE BAR0.8 km
  • Dominos Pizza0.6 km
  • SNAX0.8 km
  • Browns bakery0.9 km
  • Babylon Cheadle Ltd0.6 km
  • + 8 more
local_bar

Pub, NightClub

3 nearby
  • THE BAKERS ARMS0.7 km
  • THE BIRD IN HAND0.8 km
  • The Lamplighter0.7 km
hotel

Hotel, B&B, Guest House

1 nearby
  • THE MANOR GUEST HOUSE1.0 km

train Transport Links

Train Stations

  • Blythe Bridge6.4 km
  • Longton10.7 km
  • Uttoxeter13.1 km

Bus Stops

  • Moor Lane0.1 km
  • Moor Lane0.1 km
  • Bala Grove0.3 km
  • Queen's Arms PH0.5 km