ST12 9AW is a sought-after residential area on Beechcroft, 0.6km from Barlaston in Barlaston. Administratively it sits within Barlaston ward and the Stone constituency.
One of the more sought-after postcodes in ST12, ST12 9AW offers a quiet rural community with low density and high home ownership. During the day, mainly white, agricultural workforce, on the edges of smaller towns. This is a settled, family-oriented neighbourhood (average age 49) — stable, lower-turnover, predominantly owner-occupied. 77% of residents own their home — above average for the district, consistent with a stable and sought-after address.
Safety: Crime rates are low here at 6 incidents per 1,000 residents — well below average and reassuring for families. Property: Average house prices are around £225k. The area ranks among the least deprived 20% in England — a strong signal of community wellbeing, good schools, and low crime.
Census 2021 statistics for ST12 9AW are sourced from Output Area E00151239 (shared with 9 postcodes in this micro-neighbourhood). Property prices come from HM Land Registry.
BEECHCROFT, ST12 9AW House Prices & Local Information
Comprehensive demographic deep-dive and infrastructure audit for BEECHCROFT, ST12 9AW.
283
49
£ 47,400 /yr
42%
Neighbourhood Index
infoHow calculated?Score 1–10 — how this postcode ranks nationally (10 = top 10%)
Index Insight: ST12 9AW is ranked in the top 20% nationally for affluence, indicating a high-income demographic. Employment metrics are below the national average, which typically reflects either economic deprivation or a highly retired population.
Area Character
ST12 9AW is a premium owner-occupier postcode — median prices of £225k, 77% home ownership, and a low-deprivation rank put this address in the top tier nationally for wealth indicators. Very low crime and mature demographics confirm this as a prestige address.
mapGeographic Location
Demographic Deep-Dive
The Census 2021 data below shows the full population breakdown for ST12 9AW. The average age is 49.2. Figures are sourced from the Office for National Statistics and cover ethnicity, age, religion, education, occupation, housing tenure, and more.
Ethnicity Profile
Economic Activity
Area Vibe: Peaceful, mature, and permanent. The demographic data points to a strong concentration of older homeowners and empty-nesters.
home Property Prices by Type
Semi-Detached
£ 194,975
4 sales · Mean £ 203,725
Terraced
£ 191,000
4 sales · Mean £ 176,750
gavel Crime Overview 12 Months (up to 2025-11)
ST12 9AW has low crime rates — 6 incidents per 1,000 residents. The most reported categories are anti-social behaviour and other theft. Commercial streets and transport hubs naturally generate more incidents than quiet residential roads.
school Local Schools
Barlaston CofE (VC) First School
storefront Nearby Amenities
Retailers - Other
1 nearby- Barlaston Milk Barn0.4 km
Pub, NightClub
2 nearby- The Duke Of York0.5 km
- Wedgwood Sports & Social Club0.9 km
Hotel, B&B, Guest House
1 nearby- The Upper House Hotel Limited0.9 km
train Transport Links
Train Stations
- Barlaston1.1 km
- Wedgwood1.3 km
- Wedgwood Lane1.5 km
Generated by PostcodeInfo.uk
Postcode Profile: ST129AW · Data under Open Government Licence