ST12 9BY is an accessible, working-class neighbourhood on Intaglio Drive, 1.3km from Barlaston in Stoke-on-Trent. Administratively it sits within Blurton West and Newstead ward and the Stoke-on-Trent South constituency.
One of the more sought-after postcodes in ST12, ST12 9BY offers a culturally diverse area with a strong community identity. During the day, manufacturing, energy and utilities. A balanced community with an average age of 36 — families, professionals, and long-term residents all well represented. 93% of residents own their home — above average for the district, consistent with a stable and sought-after address.
Safety: Crime rates are low here at 23 incidents per 1,000 residents — well below average and reassuring for families. Property: Prices average £540k, down 7.5% year-on-year.
Census 2021 statistics for ST12 9BY are sourced from Output Area E00179431 (shared with 9 postcodes in this micro-neighbourhood). Property prices come from HM Land Registry.
INTAGLIO DRIVE, ST12 9BY House Prices & Local Information
Comprehensive demographic deep-dive and infrastructure audit for INTAGLIO DRIVE, ST12 9BY.
287
36
£ 38,300 /yr
50%
Neighbourhood Index
infoHow calculated?Score 1–10 — how this postcode ranks nationally (10 = top 10%)
Index Insight: ST12 9BY is ranked in the top 20% nationally for affluence, indicating a high-income demographic. It scores highly on the family-friendly index, suggesting a strong presence of family households and good proximity to schools. The area also shows excellent employment metrics, indicating a highly economically active population.
Area Character
ST12 9BY is a premium owner-occupier postcode — median prices of £540k, 93% home ownership, and a low-deprivation rank put this address in the top tier nationally for wealth indicators. Low crime and mid-career demographics put this at peak family desirability. Property prices are trending down 7.5% year-on-year.
mapGeographic Location
Demographic Deep-Dive
The Census 2021 data below shows the full population breakdown for ST12 9BY. The average age is 35.5. Figures are sourced from the Office for National Statistics and cover ethnicity, age, religion, education, occupation, housing tenure, and more.
Ethnicity Profile
Economic Activity
Community Makeup: A highly stable neighborhood of property owners. The average age points to mid-career individuals heavily invested in the local area.
home Property Prices by Type
Detached
£ 480,000
17 sales · Mean £ 478,941
gavel Crime Overview 12 Months (up to 2026-02)
ST12 9BY has low crime rates — 23 incidents per 1,000 residents. The most reported categories are violence and sexual offences and anti-social behaviour. Commercial streets and transport hubs naturally generate more incidents than quiet residential roads.
school Local Schools
Barlaston CofE (VC) First School
Newstead Primary Academy
storefront Nearby Amenities
Pub, NightClub
1 nearby- Wedgwood Sports & Social Club0.3 km
Restaurant, Cafe
1 nearby- World of Wedgwood0.6 km
train Transport Links
Train Stations
- Wedgwood0.6 km
- Wedgwood Lane0.9 km
- Barlaston1.3 km
Bus Stops
- Wedgwood Drive0.2 km
- Wedgwood Drive0.3 km
- Wedgwood Drive0.3 km
- Ivyhouse Drive0.3 km
- Ivyhouse Drive0.3 km
Generated by PostcodeInfo.uk
Postcode Profile: ST129BY · Data under Open Government Licence