ST3 1BD is an up-and-coming urban area on Kelmore Close, 0.5km from Longton in Stoke-on-Trent. Administratively it sits within Broadway and Longton East ward and the Stoke-on-Trent South constituency.
This is a strong family neighbourhood — a stable, owner-occupied suburb — married couples, UK-born, strong community. Work and footfall patterns mark this as a non-metropolitan suburban areas zone — white, female workforce with low qualifications, working locally. Residents average 51 years old — this is a settled, predominantly owner-occupied area with a stable, community-minded population. 83% of properties are owner-occupied — a strong indicator of neighbourhood stability and long-term community investment.
Safety: Crime rates are high (164 per 1,000 residents) — commercial zones and transport hubs in the vicinity contribute to these figures. Property: With prices averaging £170k, this is one of the more affordable postcodes in the area. The Index of Multiple Deprivation places this area in the most deprived 20% nationally — this often means more affordable prices and active local authority investment, but also fewer amenities and higher benefit dependency.
Census 2021 statistics for ST3 1BD are sourced from Output Area E00072205 (shared with 14 postcodes in this micro-neighbourhood). Property prices come from HM Land Registry.
KELMORE CLOSE, ST3 1BD House Prices & Local Information
Comprehensive demographic deep-dive and infrastructure audit for KELMORE CLOSE, ST3 1BD.
325
51
£ 0 /yr
41%
Neighbourhood Index
infoHow calculated?Score 1–10 — how this postcode ranks nationally (10 = top 10%)
Index Insight: ST3 1BD falls into the lower 30% nationally for affluence, pointing to a more accessible but economically challenged demographic. The area also shows excellent employment metrics, indicating a highly economically active population.
Area Character
ST3 1BD is a mixed residential postcode — average age 51, 83% owner-occupied, spanning a wide range of household types and life stages. Crime rates in this specific area are higher than average. Property prices average £170k.
mapGeographic Location
Demographic Deep-Dive
The Census 2021 data below shows the full population breakdown for ST3 1BD. The average age is 50.8. Figures are sourced from the Office for National Statistics and cover ethnicity, age, religion, education, occupation, housing tenure, and more.
Ethnicity Profile
Economic Activity
Area Vibe: Peaceful, mature, and permanent. The demographic data points to a strong concentration of older homeowners and empty-nesters.
home Property Prices by Type
Terraced
£ 105,000
1 sales · Mean £ 105,000
Semi-Detached
£ 170,000
1 sales · Mean £ 170,000
gavel Crime Overview 12 Months (up to 2026-02)
Crime rates near ST3 1BD are high at 164 per 1,000 residents. The most reported categories are violence and sexual offences and anti-social behaviour. Commercial streets and transport hubs naturally generate more incidents than quiet residential roads.
school Local Schools
Co-Op Academy Clarice Cliff
Gladstone Primary Academy
St Thomas More Catholic Academy
Sandford Hill Primary School
St Gregory's Catholic Academy
St Paul's CofE (C) Primary School
Co Op Academy Glebe
storefront Nearby Amenities
Retailers - Other
38 nearby- Boots0.5 km
- AK News0.2 km
- Greendock Stores0.7 km
- Greggs Ltd0.4 km
- International Mini Market0.6 km
- + 33 more
Pub, NightClub
17 nearby- The Last Post0.4 km
- The Sutherland Community Project0.5 km
- George & Dragon0.5 km
- Malt & Hops0.6 km
- Portland Health & Leisure0.2 km
- + 12 more
Restaurant, Cafe
21 nearby- Britannia Cafe0.6 km
- Cafe Delight0.4 km
- Tesco Customer Cafe0.3 km
- Fast Lane Karting Ltd1.0 km
- Fenpark Hilltop Allotments1.0 km
- + 16 more
Supermarkets
6 nearby- Farmfoods0.6 km
- Tesco0.3 km
- Co-operative Food0.7 km
- Heron Foods Ltd0.7 km
- Iceland0.4 km
- + 1 more
Takeaway Shop
25 nearby- Jumbo House0.2 km
- Paper Tiger0.6 km
- Nemo'z Fish & Chips0.6 km
- Lin Take Away0.3 km
- Linny's Kitchen0.6 km
- + 20 more
train Transport Links
Train Stations
- Longton0.3 km
- Stoke-On-Trent3.4 km
- Wedgwood5.1 km
Bus Stops
- March Road0.2 km
- stop E0.2 km
- Chapel0.2 km
- Smith Street0.3 km
- Menai Grove0.3 km
Generated by PostcodeInfo.uk
Postcode Profile: ST31BD · Data under Open Government Licence