SW1W 0JJ is a well-regarded residential area on Beeston Place, 0.1km from Grosvenor in City of Westminster. Administratively it sits within St James's ward and the Cities of London and Westminster constituency.
This is a well-established rental postcode — a significant portion of adults hold a degree, but a notable number have also pursued apprenticeships in the past. employment is predominantly concentrated in caring, leisure and other service occupations, or in sales and customer services. individuals in this subgroup are slightly more likely to be uk-born, compared with the group average. the population displays a fairly balanced age distribution, apart from the smaller proportion of elderly retirees. the neighbourhoods show limited ethnic diversity, and the housing landscape primarily consists of terraced homes, with a mix of detached and semi-detached properties as well. it is not uncommon for residents to own multiple vehicles. During the day, big city services, with accommodation and food. The community skews young professional (average age 35) — expect a mix of renters, sharers, and first-time buyers. 74% of homes are privately rented — a strong rental market with good supply for incoming tenants. The area has a notably diverse population — 31% of residents identify as non-white, reflecting the multicultural character of this part of Westminster. Employment levels are high (59% in full-time work) — a well-connected, economically active community.
Safety: Crime rates are high (432 per 1,000 residents) — commercial zones and transport hubs in the vicinity contribute to these figures.
Census 2021 statistics for SW1W 0JJ are sourced from Output Area E00023946 (shared with 96 postcodes in this micro-neighbourhood). Property prices come from HM Land Registry.
BEESTON PLACE, SW1W 0JJ House Prices & Local Information
Comprehensive demographic deep-dive and infrastructure audit for BEESTON PLACE, SW1W 0JJ.
538
35
£ 68,800 /yr
71%
Neighbourhood Index
infoHow calculated?Score 1–10 — how this postcode ranks nationally (10 = top 10%)
Index Insight: SW1W 0JJ is ranked in the top 20% nationally for affluence, indicating a high-income demographic. The area also shows excellent employment metrics, indicating a highly economically active population.
Area Character
High employment, young population. SW1W 0JJ combines 71% economic activity with a 35-year average age — the hallmarks of a graduate-retention neighbourhood. Above-average crime reflects the high footfall and commercial activity in this zone.
mapGeographic Location
Demographic Deep-Dive
The Census 2021 data below shows the full population breakdown for SW1W 0JJ. The average age is 34.9. Figures are sourced from the Office for National Statistics and cover ethnicity, age, religion, education, occupation, housing tenure, and more.
Ethnicity Profile
Economic Activity
Area Vibe: Active but flexible. The area is largely populated by a middle-aged demographic that favors the flexibility of the rental market.
gavel Crime Overview 12 Months (up to 2026-02)
Crime rates near SW1W 0JJ are high at 432 per 1,000 residents. The most reported categories are theft from the person and anti-social behaviour. Commercial streets and transport hubs naturally generate more incidents than quiet residential roads.
school Local Schools
St Peter's Eaton Square CofE Primary School
St Vincent De Paul Catholic Primary School
Westminster City School
The Grey Coat Hospital
Burdett-Coutts and Townshend Foundation CofE Primary School
St Barnabas' CofE Primary School
Holy Trinity CofE Primary School
St Matthew's School, Westminster
storefront Nearby Amenities
Retailers - Other
78 nearby- Sk Hair And Beauty0.7 km
- Vegan Vessel/Vegan Eats/Just Vegan/Veganology0.8 km
- Victoria Souvenirs & Print Shop0.5 km
- Waitrose0.2 km
- Boots The Chemist0.4 km
- + 73 more
Hotel, B&B, Guest House
45 nearby- Colliers Hotel0.7 km
- Limegrove Hotel0.7 km
- Romano'S Hotel1.0 km
- St James Hotel & Club1.0 km
- Victoria Park Plaza Hotel0.5 km
- + 40 more
Restaurant, Cafe
372 nearby- Benvenuti0.7 km
- Burger Singh @ The Rising Sun1.0 km
- Emi Deli Restaurant Ltd0.8 km
- Greggs0.6 km
- Lovage Indian Restaurant0.7 km
- + 367 more
Takeaway Shop
33 nearby- Domino'S Pizza0.7 km
- Benugo Limited0.7 km
- Coco Di Mama0.5 km
- Dumdum Donutterie0.2 km
- Crosstown Doughnuts0.1 km
- + 28 more
Pub, NightClub
14 nearby- Hub By Premier Inn0.9 km
- The Other Place0.2 km
- Vagabond Wines0.1 km
- Vaga Bond0.1 km
- 5 Hertford Street0.9 km
- + 9 more
Supermarkets
7 nearby- Marks And Spencer0.3 km
- Marks And Spencer - Simply Food0.3 km
- Marks And Spencer - Simply Food0.3 km
- Sainsbury's0.4 km
- Little Waitrose0.6 km
- + 2 more
train Transport Links
Train Stations
- London Victoria0.1 km
- London Victoria Coach Station0.6 km
- London Charing Cross1.9 km
Bus Stops
- Victoria Underground Station0.2 km
- Victoria Underground Station0.2 km
- Victoria Underground Station0.2 km
- Victoria Underground Station0.2 km
- Victoria Underground Station0.2 km
Generated by PostcodeInfo.uk
Postcode Profile: SW1W0JJ · Data under Open Government Licence